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# CultDAO

cultdao's perpetual campaign strategy to boost staking and voter turnout

#### Problem statement

Increase the $CULT staking amount and voter turnout using novel incentivization and engagement strategies

#### Solution

<figure><img src="https://2783949171-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FDywIJhuGfSuZ9PYyIwj8%2Fuploads%2F6w0z9AYd2lcWyKVKYaHh%2FScreenshot%202023-06-27%20at%204.57.33%20PM.png?alt=media&amp;token=270a4a01-6052-47bc-bd13-7a83e0304120" alt=""><figcaption><p>Range of cult badge tiers and levels</p></figcaption></figure>

We implemented a 2-dimensional badge strategy with one dimension being consecutive votes and the second being the time for which the user staked $CULT

As shown in the above picture

Across the x-axis the tier of badge upgrades representing the votes

Across the y-axis the material of badge upgrades representing the months for which the user stakes $CULT

**Automated Downgrades**

Badge automatically downgrades on missing the proposals while on unstaking $CULT entire progress goes away!

<figure><img src="https://2783949171-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FDywIJhuGfSuZ9PYyIwj8%2Fuploads%2FAZgb2o86OkXkB7bdqlwh%2FScreenshot%202023-06-27%20at%205.22.54%20PM.png?alt=media&amp;token=09aae963-2580-48ac-b493-a916a25f5781" alt=""><figcaption></figcaption></figure>

### **This is a prime example of how perpetual campaigns can be implemented to drive a key metric in your community**